ProjRun’s Daniel Vosovic Unveils New Collection … for Hotels

You know what? Props to Daniel for making it work. Daniel worked with loft lifestyle hotel brand NYLO Hotels to create this collection, called NYLO Wear by Daniel Vosovic.

Says Daniel:

It’s for front-line workers, including bartenders, servers, front-desk staffers and concierge. The clothes are meant to be worn outside the hotel too, to work or out with friends. The clean shapes and comfortable fabrics make most of the pieces easily mixable and layer-able within an existing wardrobe. Starting next month, consumers will be able to buy pieces from the collection in the hotel boutique shops and online as well.

We’re doing a look book of mix-and-match guidelines. It will serve as a kind of fashion mentor, telling employees, for example, to pair A with B or C. Bartenders will get several options, as will servers, front-desk workers and others. Although the collection has a universal look, there’s a lot of flexibility. With dozens and dozens of combinations, a guest could stay several days at a NYLO without ever seeing the same outfit twice.

That’s pretty cool. I wish I could wear special designer clothes at work. I wear pajamas.

Some of the items from Daniel’s collection are below. You can read the full interview here.